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VCG Rebrands Celtic Healthcare, Inc.

October, 2005 – VCG worked extensively with Celtic Healthcare of W. PA in 2005/2006, to establish Celtic’s brand identity, and to position this healthcare provider for an aggressive acquisition strategy.  This started with naming and logo creation for their several business lines, including:  Celtic Homecare, Celtic Rehabilitation Services, Celtic Living Assistance Services (CLAS), Celtic Palliative Care, and Celtic Support Services.  The new identity/logos were applied to a package of stationery items, including:  Letterhead, envelopes, business cards and related items.  Celtic’s marketing materials were similarly updated with high-quality copywriting, photography and graphic designs.  This included:  A “tri-fold” marketing kit, which housed several tabs and insert pages to coincide with Celtic’s business lines; a pocket folder; and several marketing ‘leave-behind’ cards for use in hospitals and doctors’ offices.  Concurrent with the complete re-design of Celtic’s printed literature, the Celtic web site was re-designed and enhanced to work perfectly with the printed literature.

(Click here to read Celtic CEO’s testimonial letter for more information on how VCG exceeded the client’s expectations with the quality of work, and timely customer service responsiveness).

Visit the Celtic Healthcare web site
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